Overview

Position Title: Interim Commercial

Company:  ITV

Location:  Maidstone, UK

Job Description

This is a 6 month fixed term maternity cover position working in the Commercial Marketing Department as part of a team whose primary role is to generate and manage meaningful, event-led B2B marketing campaigns that support the commercial department. You will drive the sales team to success by developing and managing the B2B website, (www.itvmedia.co.uk) and all associated communications. In addition, you will support the overall marketing of ITV’s family of channels and programmes to commercial customers including media agencies, advertisers and creative agencies. Please note that this role will be required to work from our Grays Inn Road office 2 days per week, plus venue visits across London when required.

 

Responsibilities:

  • Implement a strategic e-marketing campaign that supports ITV Media’s business objectives (DotDigital)
  • Support on developing a robust CRM system (Salesforce)
  • Confidently manage project budgets
  • Strong experience of stakeholder management across various teams including events, research and client teams
  • The development of new commercial sub brands and associated assets
  • Manage the creation of online assets including promos / imagery
  • Produce marketing collateral for key annual B2B events, including showreels, invitations and event branding
  • Develop partnerships with key organisations including Thinkbox, The Marketing Society
  • Act as a brand champion ensuring ITV is effectively and consistently represented across all platforms
  • Manage industry leading campaigns such as the ITV Palooza and the launch of ITVX
  • Experience in the creation and management of virtual events, as well as physical events
  • Write confident and compelling briefs for all projects
  • Create and manage the editorial content of www.itvmedia.co.uk via an existing CMS

 

Requirements:

  • Proactive, enthusiastic and confident
  • Excellent communication and interpersonal skills; with the ability to maintain internal & external relationships
  • Understanding of programme & TV distribution with a passion to increase knowledge
  • Relevant experience of working in a media environment – preferably TV programme distribution – and interest in TV distribution business and digital distribution
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About ITV

It’s an exciting time to join ITV. With the largest commercial family of channels in the UK and with our global footprint growing, we’re about to take not only our business, but also broadcasting, as we know it, to a whole new level.

We have a rich history for making fantastic award winning programs and we’re proud of it. In addition to traditional broadcasting on our channels, we deliver our content on demand through numerous platforms, both directly and via the ITV Hub. Through ITV Studios, our international content business - the largest production company in the UK, we produce content for both our own channels and third parties in the UK and increasingly overseas.

Our leadership is stronger than ever, together, we all work hard to focus on our people, on new technologies and the creative impact that makes ITV such a powerhouse.

We love what we do for our audience; we’ve built a lasting, warm and reassuring relationship with our viewers. They trust, like and look to us every day. We make our audience think, we make them sigh, we make them smile. If the prospect makes you do the same, we’d love for you to explore our current opportunities.